Privacy policy
This Privacy Policy describes how clearformen.co.uk (Clear For Men Ltd) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and the information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.
Device information
- Examples of Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
- Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimise our Site for customer viewing.
- Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
- Who we may share this information with: Shopify, Omnisend, Google.
Order information
- Examples of Personal Information collected: name, billing address, shipping address, payment information, email address, and phone number.
- Purpose of collection: to provide products or services to you to fulfil our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
- Source of collection: collected from you.
- Who we share this information with: shared with our processors Shopify, PayPal, Klarna, and Clearpay.
Customer support information
- Examples of Personal Information collected: name, billing address, shipping address, payment information, email address, and phone number.
- Purpose of collection: to provide customer support to you.
- Source of collection: collected from you.
- Who we share this information with: Shopify, where necessary to provide customer support and manage customer communications.
Sharing Personal Information
We share your Personal Information with third-party service providers (as seen above) to help us provide our services and fulfil our contracts with you. For example:
- We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
- We additionally use Paypal, Klarna, and Clearpay to process our payment terms via our website.
- We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
Behavioural Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:
- We may use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
- We may share information about your use of the Site, your purchases, and your interaction with our marketing with third-party services such as Meta, Google and Omnisend. This may include the use of cookies, pixels and similar technologies to help us understand how our website and marketing perform, personalise advertising, and measure the effectiveness of our marketing. Where required by law, we will obtain your consent before using non-essential cookies or similar technologies for these purposes.
For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by:
- FACEBOOK - https://www.facebook.com/settings/?tab=ads
- GOOGLE - https://www.google.com/settings/ads/anonymous
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
Using Personal Information
Most of the Personal Information we process is provided to us directly by you. We use your personal Information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfilment of your order, and keeping you up to date on new products, services, and offers.
Lawful basis
We process your personal information where necessary to fulfil our contract with you, comply with our legal obligations, pursue our legitimate interests where these are not overridden by your rights and interests, or where you have provided your consent.
The lawful basis we rely on depends on the purpose for which we are processing your personal information. For example, we process information necessary to fulfil and manage your orders on the basis that it is necessary to perform our contract with you. Where we send marketing communications based on consent, we rely on your consent. We may also process information where necessary to comply with legal obligations or to pursue legitimate business interests, such as preventing fraud, maintaining and improving our services, and managing our customer relationships.
Retention
We retain your Personal Information only for as long as necessary to fulfil the purposes for which it was collected and to meet our legal, accounting, reporting and dispute-resolution requirements. Where you request deletion of your Personal Information, we will consider your request in accordance with our legal obligations and applicable data protection rights. Certain information may need to be retained where we are legally required or permitted to do so.
Automatic decision-making
We do not make decisions based solely on automated processing, including profiling, that produce legal effects or similarly significantly affect you.
Shopify may use limited automated processing to detect and prevent fraudulent transactions. This processing is used for security and fraud-prevention purposes and does not produce legal or similarly significant effects on you.
UK GDPR & Data Protection Rights
Under the UK General Data Protection Regulation (“UK GDPR”) and applicable UK data protection law, you have certain rights in relation to your personal information. These may include the right to access your personal information, have inaccurate information corrected, request erasure of your personal information, request restriction of processing, object to certain processing, and request the transfer of your personal information in certain circumstances.
If you are located in the European Economic Area (“EEA”), you may also have rights under applicable EEA data protection laws, including the EU General Data Protection Regulation (“EU GDPR”).
To exercise your rights, please contact us at hello@clearformen.co.uk.
Under data protection law, you have rights including:
Your right of access - You have the right to ask us for copies of your personal information.
Your right to rectification - You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
Your right to erasure - You have the right to ask us to erase your personal information in certain circumstances.
Your right to restriction of processing - You have the right to ask us to restrict the processing of your personal information in certain circumstances.
Your right to object to processing - You have the right to object to the processing of your personal information in certain circumstances.
Your right to data portability - You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.
You are generally not required to pay a charge for exercising your data protection rights. We will normally respond to your request within one month, although this period may be extended where permitted by law.
Please contact us at hello@clearformen.co.uk if you wish to make a request.
Cookies
A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.
We use the following cookies to optimise your experience on our Site and to provide our services.
Cookies Necessary for the Functioning of the Store
|
Name |
Function |
|
_ab |
Used in connection with access to admin. |
|
_secure_session_id |
Used in connection with navigation through a storefront. |
|
cart |
Used in connection with shopping cart. |
|
cart_sig |
Used in connection with checkout. |
|
cart_ts |
Used in connection with checkout. |
|
checkout_token |
Used in connection with checkout. |
|
secret |
Used in connection with checkout. |
|
secure_customer_sig |
Used in connection with customer login. |
|
storefront_digest |
Used in connection with customer login. |
|
_shopify_u |
Used to facilitate updating customer account information. |
Reporting and Analytics
|
Name |
Function |
|
_tracking_consent |
Tracking preferences. |
|
_landing_page |
Track landing pages |
|
_orig_referrer |
Track landing pages |
|
_s |
Shopify analytics. |
|
_shopify_s |
Shopify analytics. |
|
_shopify_sa_p |
Shopify analytics relating to marketing & referrals. |
|
_shopify_sa_t |
Shopify analytics relating to marketing & referrals. |
|
_shopify_y |
Shopify analytics. |
|
_y |
Shopify analytics. |
The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.
You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.
Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as www.allaboutcookies.org.
Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.
Do Not Track
Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.
Changes
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.
Contact
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us at hello@clearformen.co.uk.
If you are not satisfied with our response to your complaint, you have the right to lodge a complaint with the Information Commissioner's Office (ICO), the UK's independent supervisory authority for data protection.
You can find out more about making a complaint to the ICO at: https://ico.org.uk/make-a-complaint/
Information Commissioner's Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Telephone: 0303 123 1113
Website: https://ico.org.uk
Last updated: 15/08/2026